http://news.bbc.co.uk/2/hi/business/6982717.stm
Summary: Apple dropped the price of the iPhone from $500 to $300 in just the two months that the product has been on the market. With a $200 cut, many customers who bought the phone when it first came out were very upset and with great understanding. Apple, in turn, offered all who had bought it a $100 voucher for compensation.
“They Say” : The ‘they’ in this case is Apple; the company that made the iPhone.
Mr. Jobs said the price cut was the right move.
Steve Jobs, the chief executive of Apple did believe that he and his company were in the right to lower the price after such a short time. After all, they made a profit while the customers suffered despite Jobs’ claim that ‘We [Apple] want to do what is right thing for our valued iPhone customers’.As the author of the article goes to point out, Apple unleashed several new products that made many customers not even aware of the price cut, and provided a shield for Apple to hide behind.“They Say” they were in the right while “I say” (as the author of the article) that Apple had no right to lower the prices and try to hide it.
2 comments:
I agree with Steve. That's how our supply and demand in our economy works. That seems to be the norm in our society, when a new product comes out, it's more expensive at first, then the prices lower after a certain amount of time. I don't think they should've given the people who had already bought an iphone a voucher because they should've known, like every other item, the prices would drop after awhile. It was their fault for not waiting for the prices to get lower. I don't think apple should have to give them a voucher for that.
I think it is ridiculous that people would expect a voucher for their Apple phones. That is how our economy works, products are expensive at first and then they go down in price and time goes by. It is the purchasers fault for paying that price in the first place, it was their choice to buy the product at that price.
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